RENT VHS

In July 2016 the last ‘new’ VCR was manufactured in Japan. The true end of a decades long era and film culture , now sealed inside an obsolete form. Our technological triumphs and world-unifying formats rise and fall and get disposed, burying memory within their plastic pieces. The reign of the VHS tape shaped a generation’s consumption of culture and collective experience, binding us in a shared pop language culture.

Created for Toronto by Justin BroadbentJordan Soderberg Millsthe Doody’sFred Caron and Hermann & Audrey.

See more photos HERE

Pablo? Is that you...

Pablo? Is that you...

It's true, 623 people in the Friday line-up!

August we welcomed the only Canadian stop of Kanye West's Life of Pablo tour pop-up. Sparked by a single tweet, the star opened 21 stores worldwide selling signature merchandise. Construction orange was Toronto's colour, style on, Yeezy, style on.

Ossington Crit

Ossington Crit

Bikes on bikes! On a sweaty weekend in July, the Ossington BIA and a passionate troop of individuals closed the busy street of Ossington to the community and an on-slaught of bike afficiendos. The Ossington Crit was a street bike race that took place around Ossington during the first ever OssFest. The Crit featured five different races which saw sanctioned Pro/Am men’s and women’s races-Beginner and intermediate races-Open fixed gear races and community kids race. A lot of winners and good times took place during the Crit. Resident artist Steve Carty not only captured incredible photographs of the day's event but worked tirelessly on behalf of Rally to work with the BIA to help make the street closure and bike phenomena a reality! His in-house photography exhibit Life Cycles showcased bicycles and the people who ride them.

Photos by Steve Carty.

A Love Letter to the Great Lakes: Toronto's first international street art festival

A Love Letter to the Great Lakes: Toronto's first international street art festival

A Love Letter to the Great Lakes mural festival in Toronto was the first fresh water edition of PangeaSeed Foundation's Sea Walls: Murals for Oceans project, which aims to bring awareness to issues surrounding our water resources, their inhabitants and those who depend on them.

This week of art and activism was a collaboration with Hermann & Audrey, PangeaSeed Foundation, Montreal artist Jason Botkin, Amy Peebles and an amazing group of organizers and change makers to create large scale public art in the form of murals in the theme of fresh water protection, centred around the neighbourhoods of Queen West and Ossington Ave, Queen West and Spadina Ave, and the lower Don River. Special thanks to Devon Ostrom and our illustrious supporters, notably lululemon, LUSH, Osel, Hullmark and Montana Cans.

Murals late night.

Murals late night.

The five day Mural Festival ended on a high note. Late night revelry in the lower gallery of Rally. Events sounds were provided by Montreal DJ collective Naveed, Planet Giza and Doctor Mad from Montreal. Our partner Amsterdam Brewery provided drinks for the night. Cheers.

How do we Paint for Purpose?

How do we Paint for Purpose?

On the night of Thursday June 23rd, 2016, the Love Letters team provoked an audience with a panel discussion about Painting for a Purpose. How can the international craze of street art prove grander impact than pretty walls, what legacy do we as festival organizers, hope to see for its future. What collective voice are we shaping and what is our message? The panel held a impassioned conversation with Tre Packard of the PangeaSeed Foundation, Matt and Lisa Ji of Festival Inspire, Jacquelyn West from Hermann & Audrey and moderated by festival Artistic Director, Jason Botkin.

DOC Now

DOC Now

DocNow is an interdisciplinary documentary artists’ festival featuring new works from the 2016 graduates of Ryerson University’s one-of-a-kind Documentary Media MFA. These 7 students brought their year long multimedia documentaries to all three spaces within Rally. Pushing the boundaries in storytelling, performance, medium of presentation and innovation.

Hog Town Talks: Toronto is Not A World Food Capital

Hog Town Talks: Toronto is Not A World Food Capital

The controversial crew from Hogtown Talks dissect whether Toronto is a world food capital.

Alongside a heated debate Photo + Motion artist Miguel Arenillas created stunning portraits of the esteemed members of Toronto's food community participating in the discussion:

Learn more and keep up with the Hog Town Podcast at hogtowntalks.com

Weight Room // Dark Room

Weight Room // Dark Room

Curated and hosted by PIQUE and creative house, Common Base
A two-storey art show invested in showcasing the work of Toronto artists of various mediums. 

Weight Room featured creative artists Neva Wireko, Dahae Song, bizZarh, and Blues; who have been featured in major art and music publications such as The Fader, Hypebeast, Pitchfork, and Noisey. 

This high-powered creative networking session connects established and upcoming artists, as well as many prominent social media bloggers. 

Artists featured:

Dahae Song

Dahae Song is a South Korean, Toronto based interdisciplinary artist, currently attending OCAD University for a BFA in Drawing and Painting. Her work deals with issues of human experience and construction of memory and identity in a technologically mediated world, such as Dissociative disorders that arise from the digitization of interaction and relation- ships. Song explores these concepts through the symbiosis of traditional mediums and the aesthetics of the digital era. 

bizZarh

Teoni (aka Aqua) and Aminata (aka Blak Matilda) have collectively created the entity that is bizZarh. Raised in the west end of Toronto, they grew up writing lyrics to form escapism into surrealism. The art is in their voices; they flow together in harmony to create a balance in their fiesty, firey yet soothing, watery energies. They are the carefree black girls manifesting their dreams. Feminine, melanated, magickal, bizZarh. 

Blues

Blues is an Eritrean neo-soul and jazz singer/songwriter and fashion designer based in To- ronto. Her musical influences range from jazz legends such as Billie Holiday, Louis Armstrong and neo-soul artists such as Erykah Badu and D’angelo. She first appeared at Omit Limitation’s female exhibit last year and her music has received growing attention ever since. She recently dropped an EP called Black Tea and Mint. Her focus at the moment is launching her clothing brand ‘Transient’ through her upcoming music projects. 

Neva Wireko

Neva Wireko is a self-taught photographer and creative director based in Toronto. Her work is a constant manifestation of her constantly evolving vision. She walks the line of both fashion and art and frequently balances the two elements in her visuals. Her work is con- ceptually crafted and aesthetically driven. All the elements in her images are thoughtfully chosen to convey a particular look. Neva draws inspiration from all different facets of life and meticulously finds ways to translate her inspiration into new unique ideas. You can sense a level of mystery in her work, which stems from her attraction to the allure of the un- known. Neva’s main goal is to share her personal interpretation of what beauty is to the rest of the world. 

CHROMATIC

CHROMATIC

A weekend of art, interactivity and creative community. From creative industry mixers, to contemplative debate on the heels of Montreal's C2 MTL, to immersive art installation and late night dance-floors. We love you Montreal.